{"id":49449,"date":"2025-06-13T18:08:36","date_gmt":"2025-06-13T22:08:36","guid":{"rendered":"https:\/\/futbolmas.org\/?p=49449"},"modified":"2025-06-13T18:10:50","modified_gmt":"2025-06-13T22:10:50","slug":"futbol-mas-mexico-participa-en-panel-sobre-la-equidad-de-genero-durante-el-world-football-summit-2025-en-monterrey","status":"publish","type":"post","link":"https:\/\/futbolmas.org\/en\/futbol-mas-mexico-participa-en-panel-sobre-la-equidad-de-genero-durante-el-world-football-summit-2025-en-monterrey\/","title":{"rendered":"F\u00fabol M\u00e1s M\u00e9xico participates in panel discussion on gender equality during the World Football Summit 2025 in Monterrey"},"content":{"rendered":"<p>F\u00fatbol M\u00e1s M\u00e9xico had the honor of participating as a speaker at the&nbsp;<strong><a href=\"http:\/\/worldfootballsummit.com\/\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">World Football Summit 2025<\/a><\/strong>one of the encounters more relevant to the industry of football at a global level, held in the city of Monterrey.<\/p>\n\n\n\n<p><strong>Sergio Guerrero<\/strong>, Co-Founder and Business Development Director of F\u00fatbol M\u00e1s M\u00e9xico, was part of the panel entitled:&nbsp;<strong>&#034;Playing in a team for gender equity in America&#034;<\/strong>in that shared space with leading voices in the sector as&nbsp;<strong><a href=\"https:\/\/www.instagram.com\/isabellaecheverri11\/?hl=es\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">Isabella Echeverri<\/a><\/strong>representatives of&nbsp;<strong>She Wins MX<\/strong>,&nbsp;<strong>Movement&nbsp;<\/strong><a href=\"https:\/\/www.somosequidad.com\/\" rel=\"noreferrer noopener nofollow\" target=\"_blank\"><strong>We Are Fairness<\/strong>&nbsp;<\/a>and&nbsp;<a href=\"https:\/\/www.common-goal.org\/\" rel=\"noreferrer noopener nofollow\" target=\"_blank\"><strong>Common Goal<\/strong>.<\/a><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"651\" data-id=\"49456\" src=\"https:\/\/futbolmas.org\/wp-content\/uploads\/2025\/06\/1749575393481-1024x651.jpeg\" alt=\"\" class=\"wp-image-49456\" srcset=\"https:\/\/futbolmas.org\/wp-content\/uploads\/2025\/06\/1749575393481-1024x651.jpeg 1024w, https:\/\/futbolmas.org\/wp-content\/uploads\/2025\/06\/1749575393481-300x191.jpeg 300w, https:\/\/futbolmas.org\/wp-content\/uploads\/2025\/06\/1749575393481-768x488.jpeg 768w, https:\/\/futbolmas.org\/wp-content\/uploads\/2025\/06\/1749575393481-18x12.jpeg 18w, https:\/\/futbolmas.org\/wp-content\/uploads\/2025\/06\/1749575393481-650x413.jpeg 650w, https:\/\/futbolmas.org\/wp-content\/uploads\/2025\/06\/1749575393481.jpeg 1179w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Football as a tool of social transformation<\/h3>\n\n\n\n<p>During the panel, we addressed the potential of football as a powerful tool for promoting gender equity, inclusion, and community development. Sergio Guerrero penetrated on the major themes that developed in the panel:<\/p>\n\n\n\n<p><strong>What was the panel in which you were present?<\/strong><\/p>\n\n\n\n<p>We talk about how football is one of the tools that are there to promote equity and inclusion, as well as to create opportunities for development, regardless of context.<\/p>\n\n\n\n<p><strong>What were the main issues addressed?<\/strong><\/p>\n\n\n\n<p>Soccer is the most powerful tool there is in the world to generate social transformation.&nbsp;<strong>The scope and power of the link of this sport transcends any barrier and allows you to create inclusive spaces, particularly for women.&nbsp;<\/strong>We talk about the various types of intervention that we have implemented. We mentioned that the transfer models allow us to reach large populations, taking advantage of the leadership potential that is there in the communities.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>The football development is a very powerful tool but it can only be transformed into a solution of public policy to the extent that we can collaborate. There is no organization that can solve social problems by itself. The challenge of social development is only so we can attack together<\/p>\n<\/blockquote>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DKvfeuVRe7-\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/DKvfeuVRe7-\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"nofollow noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Ver esta publicaci\u00f3n en Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/DKvfeuVRe7-\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"nofollow noopener\">Una publicaci\u00f3n compartida de Isabella Echeverri (@isabellaecheverri11)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p><strong>Why it is important for the development of the football industry?<\/strong><\/p>\n\n\n\n<p>The football industry, including brands, and clubs, they need to build close bonds with her clients and audiences to grow. This cannot be done artificially.<strong>&nbsp;It is necessary to create links really close and to do this you must invest in social projects that generate real impact.&nbsp;<\/strong>There is an intersection of great commercial value and social impact. If the industry invests in social projects, then you can capture real stories and captivating that strengthen the bond with their followers. The clubs and brands may provide communication channels and resources, and organizations contribute to social impact projects.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#034;The World cup 2026 is a unique opportunity for Mexico. This opportunity is not going to repeat on this generation.&#034;<\/p>\n<\/blockquote>\n\n\n\n<p>Andrea Villanueva, social director of F\u00fatbol M\u00e1s M\u00e9xico was also present at the event and considered vital to this type of instances to expose the values that you must have in mind the Global purpose of his legacy,<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>The World Footbaal Summit it is necessary to highlight that the football and the social issues go hand in hand. What happens around the football and environment to a world not only has economic interests, sports, or political, has a chance to solve and answer issues that go hand in hand as is the gender equity in sport<\/p>\n<\/blockquote>\n\n\n\n<p>The participation of F\u00fatbol M\u00e1s Mexico at the World Football Summit 2025 reaffirms the commitment of the sport as an agent of social change. Through the collaborative work between organizations, brands and communities, the football can be so much more than a show: you can become a transformative tool to build a society that is more just, equitable and inclusive. With the World cup 2026 on the horizon, this is a historic opportunity to foster a legacy that goes beyond the field of play.<\/p>","protected":false},"excerpt":{"rendered":"<p>F\u00fatbol M\u00e1s M\u00e9xico tuvo el honor de participar como ponente en el&nbsp;World Football Summit 2025, uno de los encuentros m\u00e1s relevantes de [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":49455,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[535,38],"tags":[46,317,43,94,688,48,51],"class_list":["post-49449","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destacada","category-mexico","tag-deporte","tag-deporte-para-el-desarrollo","tag-fundacion-futbol-mas","tag-futbol-mas","tag-igualdad-de-genero","tag-infancia","tag-mexico-2"],"acf":[],"_links":{"self":[{"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/posts\/49449","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/comments?post=49449"}],"version-history":[{"count":0,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/posts\/49449\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/media\/49455"}],"wp:attachment":[{"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/media?parent=49449"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/categories?post=49449"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/tags?post=49449"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}