{"id":46004,"date":"2023-12-31T13:44:30","date_gmt":"2023-12-31T16:44:30","guid":{"rendered":"https:\/\/futbolmas.org\/?p=46004"},"modified":"2024-04-16T15:57:55","modified_gmt":"2024-04-16T15:57:55","slug":"asi-activamos-el-barrio-rio-claro-de-pudahuel-junto-a-adidas-resiliencia-y-cohesion-comunitaria","status":"publish","type":"post","link":"https:\/\/futbolmas.org\/en\/asi-activamos-el-barrio-rio-claro-de-pudahuel-junto-a-adidas-resiliencia-y-cohesion-comunitaria\/","title":{"rendered":"As\u00ed activamos el barrio R\u00edo Claro de Pudahuel junto a adidas: resiliencia y cohesi\u00f3n comunitaria"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"46004\" class=\"elementor elementor-46004\" data-elementor-settings=\"{&quot;element_pack_global_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_padding&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true}}\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-37299369 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"37299369\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5913d042\" data-id=\"5913d042\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1a9497ba elementor-widget elementor-widget-text-editor\" data-id=\"1a9497ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El a\u00f1o 2023 tuvo como uno de los hitos del trabajo de Fundaci\u00f3n F\u00fatbol M\u00e1s en la Regi\u00f3n Metropolitana la iniciaci\u00f3n del <strong>barrio R\u00edo Claro de Pudahuel, donde junto a adidas Chile<\/strong> se puso en marcha el Programa Barrios con el objetivo de <strong>potenciar los procesos de resiliencia y cohesi\u00f3n comunitaria con ni\u00f1os, ni\u00f1as y j\u00f3venes del sector sur de la comuna mediante la estrategia del Deporte para el Desarrollo<\/strong>.<\/p><p>Durante cinco meses de intervenci\u00f3n, cuatro d\u00edas a la semana, se trabajaron cinco l\u00edneas de acci\u00f3n: Talleres sociodeportivos; Encuentros sociodeportivos (Liga F\u00fatbol M\u00e1s); Juegos en familia; Trabajo con l\u00edderes locales; y Encuentros en comunidad.<\/p><p>\u201cLa intervenci\u00f3n realizada en el barrio Rio Claro ha sido un <strong>ejemplo en cuanto a la vinculaci\u00f3n de una alianza en el proceso de intervenci\u00f3n, estando muy presentes en actividades<\/strong> como los voluntariados corporativos, Final Regional e incluso actividades comunitarias como rifas y bingos. De esta forma, <strong>la familia adidas Chile se vincul\u00f3 fuertemente con el desarrollo sociodeportivo del barrio, desde el financiamiento hasta la participaci\u00f3n en hitos barriales<\/strong>\u201d, coment\u00f3 <strong>Catalina Cordero<\/strong>, Coordinadora Regional de la Regi\u00f3n Metropolitana de Fundaci\u00f3n F\u00fatbol M\u00e1s.<\/p><blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/Cywe0OOPukh\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\"><div style=\"padding: 16px;\"><p>\u00a0<\/p><div style=\"display: flex; flex-direction: row; align-items: center;\"><div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\">\u00a0<\/div><div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"><div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\">\u00a0<\/div><div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\">\u00a0<\/div><\/div><\/div><div style=\"padding: 19% 0;\">\u00a0<\/div><div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\">\u00a0<\/div><div style=\"padding-top: 8px;\"><div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Ver esta publicaci\u00f3n en Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\">\u00a0<\/div><div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div><div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\">\u00a0<\/div><div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\">\u00a0<\/div><div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\">\u00a0<\/div><\/div><div style=\"margin-left: 8px;\"><div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\">\u00a0<\/div><div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\">\u00a0<\/div><\/div><div style=\"margin-left: auto;\"><div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\">\u00a0<\/div><div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\">\u00a0<\/div><div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\">\u00a0<\/div><\/div><\/div><div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"><div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\">\u00a0<\/div><div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\">\u00a0<\/div><\/div><p>\u00a0<\/p><p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/Cywe0OOPukh\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener nofollow\">Una publicaci\u00f3n compartida de Fundacio\u0301n Fu\u0301tbol Ma\u0301s (@futbolmascl)<\/a><\/p><\/div><\/blockquote><p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p><p>Desde adidas, <strong>Roxana Segura<\/strong> del \u00e1rea legal, comenta que \u201cestamos desarrollando un proyecto de<strong><em>Social Impact<\/em><\/strong>, donde no buscamos \u00fanicamente que las personas ocupen nuestros productos y marca, sino que <strong>queremos ir m\u00e1s all\u00e1 y que Chile se vuelque al deporte, y ah\u00ed creemos que tenemos que lograrlo a trav\u00e9s de los ni\u00f1os. F\u00fatbol M\u00e1s est\u00e1 super alineado con lo que nosotros queremos lograr como marca, que es cambiar vidas y realidades<\/strong>\u201d.<\/p><p>En ese sentido, el involucramiento vino desde toda la familia adidas Chile, quienes se volcaron al barrio y fueron parte de los voluntariados corporativas, participando y jugando activamente con la comunidad de Pudahuel, as\u00ed como tambi\u00e9n en otras instancias, como el pintado y embellecimiento de la cancha R\u00edo Claro, junto a Metro 21, as\u00ed como la inauguraci\u00f3n de ese espacio y la vinculaci\u00f3n con el municipio de Pudahuel.<\/p><blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/Cx8xaMFvYWM\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\"><div style=\"padding: 16px;\"><p>\u00a0<\/p><div style=\"display: flex; flex-direction: row; align-items: center;\"><div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\">\u00a0<\/div><div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"><div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\">\u00a0<\/div><div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\">\u00a0<\/div><\/div><\/div><div style=\"padding: 19% 0;\">\u00a0<\/div><div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\">\u00a0<\/div><div style=\"padding-top: 8px;\"><div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Ver esta publicaci\u00f3n en Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\">\u00a0<\/div><div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div><div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\">\u00a0<\/div><div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\">\u00a0<\/div><div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\">\u00a0<\/div><\/div><div style=\"margin-left: 8px;\"><div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\">\u00a0<\/div><div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\">\u00a0<\/div><\/div><div style=\"margin-left: auto;\"><div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\">\u00a0<\/div><div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\">\u00a0<\/div><div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\">\u00a0<\/div><\/div><\/div><div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"><div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\">\u00a0<\/div><div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\">\u00a0<\/div><\/div><p>\u00a0<\/p><p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/Cx8xaMFvYWM\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener nofollow\">Una publicaci\u00f3n compartida de Fundacio\u0301n Fu\u0301tbol Ma\u0301s (@futbolmascl)<\/a><\/p><\/div><\/blockquote><p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>El programa sociodeportivo benefici\u00f3 a m\u00e1s de 100 ni\u00f1os, ni\u00f1as y j\u00f3venes, generando espacios protegidos para la infancia en compa\u00f1\u00eda de adidas Chile, Junta de Vecinos del barrio R\u00edo Claro y la Municipalidad de Pudahuel. <\/p>","protected":false},"author":5,"featured_media":47638,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[504,317,48,505,506],"class_list":["post-46004","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chile","tag-adidas-chile","tag-deporte-para-el-desarrollo","tag-infancia","tag-pudahuel","tag-social-impact-adidas"],"acf":[],"_links":{"self":[{"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/posts\/46004","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/comments?post=46004"}],"version-history":[{"count":0,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/posts\/46004\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/media\/47638"}],"wp:attachment":[{"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/media?parent=46004"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/categories?post=46004"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/futbolmas.org\/en\/wp-json\/wp\/v2\/tags?post=46004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}