Fútbol Más Stadiums has developed two massive initiatives. The first of these was the campaign “America Nos Une”, in cooperation with Unicef Chile, which reached hundreds of thousands during the Copa América Chile 2015. The second is the campaign Lo Lindo del Fútbol, which has highlighted the positive attitudes of this sport to contribute to the transformation of football, as an inspiring source for society and especially for children.
“América Nos Une” – Copa América Chile 2015
In each match of the Chilean National Team in the tournament, the supporters raised the Green Card for a sign of respect during the national anthems of the visiting countries.